← All posts
·8 min read

YouTube affiliate links: where to put them, the rules to follow, and how to fix them across your whole channel

Affiliate links in YouTube descriptions are one of the simplest ways to earn from a channel — until a link dies, a program changes its URLs, or you realize the disclosure is missing on 80 videos. Here's how to place affiliate links correctly, stay on the right side of the FTC and YouTube's rules, and update them in bulk when things change.

Quick answer: Put affiliate links in your video description near the top, label them with a clear disclosure, and keep the URLs clean. The part most creators get wrong is not adding links — it is maintaining them. Programs change URLs, products get discontinued, and a link you added two years ago is now dead on 60 videos. Fixing that by hand means editing every video one at a time; the bulk approach is covered below.

Where to put affiliate links in a YouTube description

The first 150 characters of a description can appear in search results, and the first couple of lines are what viewers see before tapping "more." Two layouts work well:

  • Top placement: one key link in the first line or two, right after your one-sentence summary of the video.
  • Labeled section: a short "Links mentioned" or "Gear I use" block near the top, with one link per line.

Either way, keep the URLs readable. A clean product or program URL builds more trust than an opaque short link, and some viewers (rightly) treat mystery shorteners as spam.

The disclosure rules you cannot skip

If you earn a commission from a link, the FTC expects a clear disclosure close to that link — not buried at the bottom of a 4,000 character description. One sentence near the links is enough: "Some links are affiliate links, which means I earn a small commission at no extra cost to you."

Separately, YouTube's own "paid promotion" checkbox applies when a video includes paid product placement or endorsements inside the video itself. Affiliate links alone do not require that checkbox, but the written disclosure in the description is still your responsibility. We wrote a full walkthrough in FTC disclosure for YouTube affiliate links.

The maintenance problem nobody warns you about

Affiliate links are not set-and-forget. Over a channel's lifetime you will hit some version of all of these:

  • A program migrates platforms and every old URL redirects — or dies.
  • A product is discontinued and the link now 404s.
  • You switch networks and need to swap one domain for another everywhere.
  • You realize the disclosure line is missing on your older uploads.

On a 10-video channel this is an annoying afternoon. On a 100-video channel it is the kind of job that never gets done — and every dead link is commission you are not earning.

Why YouTube Studio can't fix this in bulk

YouTube Studio does have a bulk description edit, but it can only append or prepend text — add something to the very start or very end of every description. It cannot find an old URL in the middle of a description and replace it with a new one. So the "swap this link across my catalog" job, which is the job affiliate creators actually have, is exactly the job Studio cannot do. More detail in what YouTube Studio's bulk edit can and can't do.

How to update affiliate links across your whole channel

This is the workflow Description Modifier was built for:

  1. Scan first. Run the broken-link scan to find every dead affiliate URL in your descriptions, so you know the full scope before changing anything.
  2. Find and replace. Enter the old URL and the new one. You get a safety preview showing exactly which videos will change and how, before anything is written.
  3. Apply with undo. Apply the change across the catalog. Every run is saved in your undo history, so a mistake is reversible.
  4. Fix disclosures the same way. If older videos are missing the disclosure line, add it to every description that contains an affiliate link — one run, not one video at a time.

The free plan includes 3 runs with no card required, which is enough to fix a link swap on a small channel and see how it works. A bigger cleanup — scanning, swapping several links, adding disclosures — fits in the $5 48-Hour Pass, which unlocks every feature for two days with no subscription.

A quick affiliate link health checklist

  • Every affiliate link has a disclosure line near it.
  • No dead or redirected URLs (run a broken-link scan).
  • Key links sit in the first few lines, not the bottom.
  • URLs are clean and recognizable, not opaque shorteners.
  • Old campaigns and expired coupon codes are removed or replaced.

Do this once a quarter and your back catalog keeps earning instead of quietly sending viewers to dead pages. Related reading: how to audit expired affiliate links on YouTube and finding broken links in your descriptions.

Try Description Modifier free

Bulk-edit YouTube descriptions with a safety preview, undo, and multi-channel support. 3 free bulk edits, no video cap — no credit card required.